"Getting an article published under your byline in a respected publication is a logical first step in marketing." — Ford Harding, author of Rain Making

"A reprint of an article that you authored is your calling card of credibility." — Thomas Stanley, author of Marketing to the Affluent

David M. Freedman helps professionals write bylined articles and get them published—in the publications that matter most, in print and online.

Byline benefits: high profile and sterling reputation
Getting bylined articles published builds name recognition and demonstrates your cutting-edge knowledge and expertise. A few outstanding articles, placed in respected magazines or journals, can boost your career and help you build a reputation for eminence in your field.

Beyond the byline: hyper-syndication and SMO
Freedman helps to leverage those published articles for maximum exposure in precisely targeted media and markets. He does that using the following methods:

• Traditional media relations, to win further media placements, broadcast interviews, speaking engagements, and publicity.

• Web 2.0 media relations (also known as social media optimization or SMO), to achieve "hyper-syndication" across the Internet

• Strategic distribution of reprints to clients, prospects, and referral sources

Concept development to media placement
Freedman assists with concept development, research, composition, and editing. He serves as editor, coauthor, or ghostwriter. He queries editors, places articles in strategically targeted periodicals, and helps negotiate rights.

Guaranteed publication, not speculation
In most cases, Freedman gets assurances from a publisher before submitting a manuscript for publication, so the author's time is not wasted on a speculative project.

White papers, newsletters, web content
Freedman has also helped professionals write white papers, newsletters, and rich website content. See more info.

As an award-winning journalist since 1978, Freedman knows how to get bylined articles published. He has had more than a thousand articles published under his byline (not including reprints and spin-offs). He has helped dozens of financial and legal advisers get articles published under their bylines in business, trade, professional, and consumer publications, as well as journalism-level websites. See profile.

Freedman won a Your Honor Award from the Legal Marketing Association in 2001 for his work in helping a Chicago-area law firm get articles published, and leveraging those articles to land radio and TV interviews.

Crystal clarity
Freedman's greatest strengths are (a) crystal-clear writing and (b) the ability to translate abstruse legal, financial, and technical terminology into well organized, easily understood explanations for a general audience. He will be glad to provide samples of his work and client references.

Freedman is coauthor of Under Your Byline: Seven Steps to Getting Your Bylined Articles Published—In the Publications that Matter Most, a how-to handbook in the GET GOOD PRESS Series for Lawyers.

BOOKS: Freedman also helps advisers and consultants write books and get them published. See more information about book bylines.

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